How does it work?
The digital and technological revolutions that are transforming our organizations must be approached strategically,setting priorities and applying the appropriate selection criteria among the different solutions available in the market, thus helping to position your brand. Hence, in these times when information overload often becomes an added factor of confusion, the figure of the prescriber has gained prominence, that company whose vision helps to set reference points for others in decision-making.
Projecting yourself in the market as a technological prescriber backed by a multi-channel advertising strategy helps to position your company as a relevant player and increases the trust of customers and suppliers. For this, the creation of appropriate audiovisual content such as Dialogues 4.0 is for many reasons: it brings together company executives at a debate table to analyze a current technological issue with the moderation of journalist Sergio Martín. The conversation is broadcast live on the Atlas Tecnológico YouTube channel and becomes high-quality audiovisual content.
In addition, the contents of Dialogues 4.0 are suitable for dissemination in full format, as a summary of the best moments, as a podcast, and as an article in the news section of Atlas Tecnológico.
Dialogues 4.0
Benefits
Visibility as a prescriber of technological services
In a market where companies must make decisions and prioritize their technological investments, positioning your brand with quality audiovisual content can be key.
Personalized and multi-channel solution to reach the recipient
The methodology of Atlas Tecnológico adapts to the circumstances of the company, both those related to its sector and its location.
Multidisciplinary teams to foster collaboration
The essence of the innovation model for companies promoted by Atlas Tecnológico is the collaboration between companies and professional teams.
Industry 4.0 Ecosystem
Is Atlas Tecnológico for you?
Connects industry with the right provider
Those responsible for innovation and technological transformation in companies are constantly faced with new challenges and needs that, if addressed, will optimize their levels of efficiency and competitiveness, especially in Industry 4.0. What they need is time to design projects and locate the most suitable technology provider.
The Atlas Tecnológico platform is designed to digitize innovation with a collaborative model. Its track record in the business field and the quality of its network of more than 250 expert collaborators, executives present in different sectors and technologies, make it a prominent intermediary and prescriber. The savings in time and costs already obtained by companies that have used its technological services attest to this.
You can use the intensity of your relationship with Atlas Tecnológico as an indicator of your company's level of ambition in digital transformation and the adoption of technological solutions. We are a key ally and, moreover, a point of contact to expand the visibility of your business in the Industry 4.0 ecosystem in Spain.
How to get more visibility in the ecosystem?
An audiovisual product designed to convey credibility
The communication of our capabilities is one of the key points of incidence in any market positioning strategy. Our solutions and the quality of our services allow us to compete at the highest level, but Industry 4.0 companies must perceive this; it is essential to provide content that verifies this potential and the level of knowledge in the technological areas in which we are positioned.
A product like Dialogues 4.0 perfectly fulfills this role. Firstly, it addresses a matter of interest linked to current affairs, one of the major technological trends that decision-makers must address, for which they need to form an opinion. It does so, moreover, with the participation of top-level executives. The Dialogues 4.0 held so far have included senior executives from companies such as CEPSA, Vodafone, Quimi Romar, Premo Group, ATOS, 5G Ventures, TST Sistemas, Gestamp, Logisfashion, Bookker, or MESBook.
And, ultimately, it is a conversation moderated by television journalist Sergio Martín, with enormous experience and credibility, which gives an unquestionable patina of professionalism to the event.
How is Dialogues 4.0 disseminated?
Multi-channel promotion of content to the entire ecosystem
Atlas Tecnológico goes all out to ensure that Dialogues 4.0 is followed by the entire ecosystem. Prior to its celebration, executives on the platform are invited via email and social media to join the live stream of the debate on the Atlas Tecnológico YouTube channel.
The event is scheduled as a top-quality broadcast, in terms of audio, lighting, and environment, for which it is held in the noble hall of the PONS Foundation headquarters, an incomparable space.
Once the debate is over, three audiovisual products are produced and distributed through all of Atlas Tecnológico's channels: YouTube, podcast on Spotify, social media (Twitter and LinkedIn), articles on the website, and a direct newsletter to our base of nearly 5,000 executives from the industry and technology services sector. We encourage the event's promoting companies to also circulate this content as one of their major communication proposals. The three products are the full broadcast of the debate, a selection of the best moments, and a corporate video of the sponsor with statements from their CEO.
Do you have any questions?
We provide you with various ways to get in touch with our specialized team to help you make the right choice of the best travel companions for digital and technological transformation.
Contact
Take a Premium position on a unique platform
Our web and app model is designed to facilitate access to all key information about the value proposition of technology service companies. Take advantage of it.
Personalized Profile
We publish the reference data that any company should know to contact your company.
4 Featured Projects
Showcase four success stories in the application of technology to business processes.
2 Articles in the Toolbox section
Demonstrate that you perfectly know your technological field by providing keys and vision to the ecosystem.
Special conditions on upcoming events
Being part of the Atlas Tecnológico ecosystem as a Premium member allows for preferential access.
Companies that have trusted us
Services brought to success
Dialogues 4.0: “The new workspaces”
Sector: Digital transformation | Scope: Workspaces
The key points of the project:
The company Bookker brings together executives from Networkia, ATOS, UST, and CBRE in the conversation
The event is held at the PONS Foundation headquarters with the moderation of Sergio Martín
It is streamed on YouTube and disseminated through all of Atlas Tecnológico's channels
Discover all the services and their details within our platform
Start in AtlasFrequently Asked Questions
We answer in a simple way any questions you may have about the operation and benefits of being part of the Atlas Tecnológico Industry 4.0 platform.Discover other services that may interest you
Showroom
We gather potential clients for your technological solutions and services so they can learn firsthand about your company's value proposition and success stories of its implementation. The event is moderated by journalist Sergio Martín, and you are in control.
Collaborate
The great meeting of industrial companies in Spain and the technological services sector where we bring together keynotes from prominent names in innovation, as well as testimonies from executives about the implementation of new solutions in their companies.
Publicity
The target audience of executives who make up and regularly interact with Atlas makes our platform an indispensable space. Advertising on the web, newsletter, and ATLASTECH REVIEW will allow you to directly reach a high-value user for your sales.